Every solution we’ve ever created is based on one belief — that marketing and sales
processes generate more revenue when the underlying technology focuses on the customer
experience. It was true in the 1980s as floppy discs gave way to CD-ROMs, and it
is true now, as web technologies continue to upend the way companies sell and customers
buy.
That’s why all our solutions apply our patented SiteBuilder™
technology to help guide customers from a brand or sales channel web site to the
ideal next step for closing the sale: a knowledgeable call center voice, a salesperson
in the nearest store, or the web site’s own shopping cart.
ChannelNet Web Options
Simply stated, we design, build, and connect web sites — technology-powered solutions
that streamline buying and selling processes across multiple sales channels:
End-to-end Networks of Web Sites: We’ll design and build an entire multichannel
marketplace — a network of web sites for your brands, agents, reps, and dealers,
all interconnected to each other. We’ll also create and connect personalized customer
web sites to give each customer a place to go for purchase histories, account profiles,
product information, and targeted promotions.
Brand Web Sites: We’ll plan, map, design, and build your brand web site to
clearly reflect who you are and what you do. We’ll also connect the brand site to
your product and sales channel web sites, to improve sales and marketing processes
across all your brands and channels.
Integrated Sales Channel Microsites: We’ll design and build customizable
web sites for your channel partners, whether they’re dealerships, branches, retail
stores, franchises, or individual agents, then interconnect the sales and marketing
processes with lead management capabilities to help customers move seamlessly toward
that final purchase.
Personalized Customer Microsites: As a way of turning first-time buyers into
loyal customers, we design and build a personalized, password-protected web site
for each customer who makes a purchase. These self-service sites can house such
things as account data, product alerts, warranty information, and service schedules,
while also presenting targeted promotions based on customer purchase behavior and
site activity.
Marketing Communications Portals: We’ll design and create a marketing communications
portal to give your channel partners the materials they need to turn a profit on
your products. With a simple, single sign-on, they can have access to the latest
marketing content, logos and visual identity elements, advertising schedules, content
management tools, even training modules — in fact everything that use to cost millions
in postage and shipping fees.